Digital Marketing and Training Manager
Careers Verified
အလုပ်တည်နေရာ
Abuja
အလုပ်ခန့်သည့်ပုံစံ
အချိန်ပြည့်
အလုပ်ခေါ်စာအသေးစိတ်
At Careers Verified, we're not just about solving problems - we're about creating opportunities. From sourcing critical talent to providing cutting-edge advice, we empower organizations to thrive in any market. Partner with us across diverse sectors like Oil and Gas, Engineering, Finance, and more, and tap into our expertise to achieve exceptional results. With a track record of creative problem-solving and industry insight, we're your trusted ally for growth.
The Role
Key Responsibilities
• Digital Marketing Strategy:
• Develop, implement, and manage comprehensive digital marketing strategies.
• Oversee all digital marketing channels, including SEO, SEM, email marketing, social media, content marketing, and PPC advertising.
• Monitor and analyze the performance of marketing campaigns, providing insights and recommendations for improvement.
• Collaborate with the creative team to produce engaging and effective digital content.
• Training and Development:
• Design and conduct training programs for the marketing team or clients on digital marketing tools, techniques, and best practices.
• Stay updated on the latest digital marketing trends and tools, integrating them into training materials.
• Evaluate the effectiveness of training programs and make adjustments to enhance learning outcomes.
• Team Leadership and Management:
• Lead, mentor, and manage a team of digital marketing professionals.
• Set clear performance objectives and conduct regular performance reviews.
• Foster a collaborative and innovative team environment.
• Budget Management:
• Develop and manage the digital marketing budget.
• Allocate resources effectively across various digital marketing channels.
• Track and report on the ROI of marketing campaigns and initiatives.
• Collaboration and Communication:
• Work closely with other departments, such as Sales, Product Development, and Customer Service, to align marketing strategies with overall business goals.
• Present digital marketing strategies and performance reports to senior management.
• Customer and Market Analysis:
• Conduct market research to identify customer preferences, trends, and opportunities.
• Utilize data analytics tools to track customer behavior and optimize marketing efforts.
Ideal Profile
Qualifications
• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience in digital marketing and training, with at least 5 years in a managerial role.
• Strong understanding of digital marketing channels, tools, and best practices.
• Excellent communication, presentation, and leadership skills.
• Experience with data analytics and performance/operation metrics.
• Ability to manage multiple projects and meet deadlines.
• Proficiency in marketing automation tools, CRM software, and content management systems.
What's on Offer?
• Opportunity within a company with a solid track record of performance
• Opportunity to make a positive impact
• Work alongside & learn from best in class talent
