Product Manager
6456, Roche
Lokasi pekerjaan
Ho Chi Minh City
Status Pekerjaan
Waktu penuh
Detail Pekerjaan
The Position
Essential Duties and Responsibilities:
1. Planning and Financial management:
• Proactively acquires a deep understanding of the external environment (healthcare system, policies and reforms) to anticipate future trends and formulates a strategic view of market, competition and products erosion in short term and long term
• Localize and define life cycle management strategy for products in charged.
• Develop a deep understanding of key stakeholders including key accounts, payers, patient advocacy groups, professional associations, policy makers and develops development plan for the top clinical opinion leaders for the therapy area.
• Build marketing plans analyzing the relevant markets and defining long and short term qualitative and quantitative objectives. Where relevant, implement the launch excellence framework to build leading launch plans.
• Translates the Brand Plan into a strong actionable operational plan with clear goals, actions, accountabilities and measures across the cross-functional team.
• Sets responsible and challenging goals with appropriate KPI’s for the brand that have a clear positive impact on business performance.
• Ensure brand in charged performance
2. Resources management / Marketing Excellence
• Ensuring the the good implementation of tactical plans by collaborating with cross functional team (sales force/Market access/Medical/SFE)
• Ensuring supply and healthy stock.
• Well segmentation and targeting for products in charged.
• Build brand communication package implement for activities to make sure quality and brand engagement & reach
• Key in charge for Brand KPIs (Lead, Lag), Sales performance and AnP
3. Tactical Market Plan / Implementation
• Achieving Marketing objectives as agreed with management, managing the development and
• implementation of marketing plans consistent with approval strategy
• Ensuring the achievement of products’ budget in approved BP and integrated marketing plan.
• Accountable for assuring compliance’s rules & ethic code when working with Health Care
• Professional to strengthen the company’s image.
• Ensure all the support for the sales team/MA team comply with relevant acts, legal demand and
• ethical standards and in line with marketing plan
• Innovation and MCM apply in activities
Career development for this position:
This position will give you the opportunities to learn and the business and the cutting edge
practices of leading MNC with experiences to apply them for local business development.
Roche can provide the wide variety of career development opportunities both domestically
and internationally within marketing function or other functions in-house.
Education and Qualification:
Must be required :
• Bachelor or master Degree in Health/Science/Pharmaceutical or Medical disciplines
• Multi-national companies experience at healthcare industry
• At least 2-3 years’ experience in product management
Nice to have
• MBA in Marketing will be a plus
• Marketing and business development / hospital lab management experience will be a plus
• Experience in infectious diseases / hepatitis product/diagnostics products management
• will be a plus
Other skills & abilities
• Conversant in both English and Vietnamese (conversational & writing)
• Problem solving-skills
• Effective verbal and written communication skills
• Good interpersonal skills
• Training skills
• Computer Skills: To perform this job successfully, an individual should have knowledge of
• Microsoft Office applications (Excel, Word, and PowerPoint)
• Compliance and Safety Health & Environment
• Conduct business in full compliance with Roche Code of Conduct, Roche Behavior in Business,
• Roche guidelines on Safety, Health & Environment (SHE) and Behavior in Competition as well as
• Roche Values & Leadership Competencies
Who we are
At Roche, more than 100,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, we’ve become one of the world’s leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.
Roche is an Equal Opportunity Employer
